CANDY BUYING ISN'T ALWAYS about ana...
CANDY BUYING ISN'T ALWAYS about analyzing sales figures, poring throughout spreadsheets and examining growth charts. For instance, 2004 PROFESSIONAL CANDY BUYER OUTSTANDING ACHIEVEMENT AWARD winner Matt Kirk says his piece of work involves much more than stocking shelves with top-selling items. Kirk, director of purchasing for consumables at becks Pharmacy, stresses that candy buying is about listening to consumer and trying to confront their needs. "A allotment of people look at numbers instead of looking at what the customer wants. If you examine at the top 100 items and carry just the top
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