Card stranges 04-17-2002 MasterC...

Card stranges

04-17-2002

MasterCard Unveils OneSMART

Volume: 17
Number: 8
ISSN: 08940797
Publication Date: 04-17-2002
Page: 1
Type: Periodical
Language: English

MasterCard International April 8 took the wraps on the farther side OneSMART MasterCard, a comprehensive approach that consolidates all of MasterCard's global smart card solutions, technical expertise, and marketing support in a less degree than a new banner. The initiative will use a strange supporting tagline, "OneSMART Card. More Smart Choices." OneSMART MasterCard shows a four-point approach for delivering the promise of smart cards to members: