Want a mint? Pick united two, three...
Want a mint? Pick united two, three, a dozen. Thanks to the popularity of intense mints like Altoids several years ago, the mint category has enjoined a revival, the same that's spurred entries by large and small companies into the category. That influx has, by dint of necessity, prompted a competitive battle, common that brings to mind a revolving door image: just discovered mint products exit the category as quickly as others register "There is always going to be place for new products," says Brad Maslan, director of marketing for somersault N. J.-based Ferrero U.S.A. "But it will not stick around unles there Want to read the whole article? You can purchase it here. It's quick and easy.
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