It's not that I was apprehensive ab...
It's not that I was apprehensive about meeting Joseph Schmidt, the cofounder and creative director of San Francisco-based Joseph Schmidt Confections. Rather, I was anxious in a curious way, not really knowing what to look forward to from a man who has made chocolate his life's work. After all, anyone who almost single-handedly designed and shaped 10000 lb of chocolate for a 14000-sq-ft display featuring 14 different themes has certainly earned his kudos among artisanal professionals. Trained to be a baker, Want to read the whole article? You can purchase it here. It's quick and easy.
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