Crisis management adroit Diane Mitc...
Crisis management adroit Diane Mitchell imagines the worst and fits out how to communicate when crisis strikes. IT'S A NIGHTMARE--some kid is reported to have set up a roach in single of your candy bars, as outlined in Part 1 of this report (CandyBUSINESS, July/August). Worse, the first you heard about the question was from the buyer, who is demanding explanations. As described in Part 1 your Crisis Management Team (CMT) should have swung into action with all available resources mobilized and focused upon managing the event. And in this scenario, you would probably be
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