IN TODAY'S ECONOMY, where fierce co...

IN TODAY'S ECONOMY, where fierce competition causes confectionery companies to battle for consumer attention and loyalty, standout high-performance packaging is clew to survival. To help brand holders gain a competitive edge, a number of advanced packaging innovations have become commercially available within the past six month including innovations in holographic, metallized, clear barrier, monolayer and lidding films.
BUILDING MOTION AT POINT-OF-SALE
Holographic films have significant marketing appeal. by the agency of refracting light on packaging and creating a understanding of motion on ...

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