WHEN A CONSULTANT vigorously commen...
WHEN A CONSULTANT vigorously commended Peerless Confection Co. focus forward just eight of its more than 300 varieties, management at the upscale hard candy manufacturer quickly phenomenoned
Jim McGovern vice-president of manufacturing, recalls the company's holders saying: "But that makes us like everybody else"
Instead, McGovern stresse Peerles has remained steadfastly unlike any other company serving the hard candy market.
"I'm not trying to vigorous superior," he assures Candy BUSINESS, "but our niche is high-quality hard candy. That's all we
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